We often give clients a month of Microsoft 365 before they commit.
Not a sales gimmick.
Not a bait-and-switch.
Just trial licences, used properly.
For a lot of small businesses, committing to monthly per-user costs without seeing it in their own day-to-day work feels like buying a car after sitting in it once.
So instead, we:
- Assign Microsoft trial licences
- Let staff actually use Outlook, Teams, OneDrive, SharePoint
- Sort the setup properly so it reflects real usage
- Then decide together whether it’s worth paying for
Two things usually happen:
- Clients realise they were underusing email for years
- Or they realise they don’t need half the features they were worried about
Both outcomes are fine.
Good IT isn’t about locking people into contracts as quickly as possible. It’s about letting them make an informed decision without pressure.
If something’s genuinely useful, it sells itself.
If it isn’t, forcing it never ends well for anyone.
Quietly sensible tends to beat “industry best practice” every time.
